Undeniably, mobile has been a great driver to change in the payments industry, we’re seeing consumers shifting to mobile first at an unprecedented speed. Along with that shift, “mobile payments” became one of the most confusing terms and it has been thrown around a lot recently.
We pay with our credit or debit cards everyday, but do you know the many payment options we use can be grouped into two categories? If you want to start taking card payments, you need to understand the difference between Card present and card not present transactions and their risk implication to your business.
If you haven’t heard, we’re running a restaurant giveaway this month – a free branded app with pre-loaded features that are beneficial to any restaurant, big or small, plus one year of free card processing up to £100,000. (If you’re interested, click here to find out more.) An app is the best possible tool for any restaurant to distill and retain its customers’ loyalty, but of course it is not the be all and end all of a mobile strategy. Which is why we are sharing this post with you, to give you some idea of how you as a restaurant owner can leverage mobile as a revenue channel.
“Apple disrupts payments with Apple Pay.” “Turns out Apple Pay isn’t really disrupting anything” “Apple Pay: The Next form of Currency.” “Has Apple Pay Arrived too late?”
The past week has been on fire with bold headlines (including the above) surrounding the announcement of Apple Pay in the US market alongside the iPhone 6 and Apple Watch. Response to the announcement has ranged from world-changing to insignificant. So what is really going on here? And what does it mean for the technology partners and businesses that judo works with?
This post is the second part of a series dedicated to explaining how to develop a successful mobile strategy that brings you more conversion. Click here for part 1 where we looked at some examples of company that have gone mobile first, and why they have made that move.
Making the mobile industry easy to understand is one of judo’s missions. Ensure your business never loses a sale with Mobile Payments & Online Payment Gateways from JudoPay.
Smartphone users are shopping on their mobile in the UK
of UK users make a mobile purchase at least once a month
checkout conversion rate in native apps compared to responsive web design
Find out why investing in mobile first development is important to your business.